Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group in the world. With more than 80,000 people in over 100 countries, the Groupe has four Solution hubs: Creative with Publicis Communications, Media with Publicis Media, Digital business transformation with Publicis.Sapient, and Health & Wellbeing with Publicis Health. Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, creativity and technology. This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organisation. It breaks down the silos between Publicis Communications, Publicis Media, and Publicis.Sapient, making them work seamlessly and efficiently to help clients transform marketing and business at scale.

As Data & Insights Analyst, you will be responsible for:

• Understanding and advocating for Publicis’ data, insights/analytics and technology proposition across current clients and prospects
• Hands on working to leverage data, analytics and our tools to identify actionable insight that is applied to a marketing use case for our clients
• Supporting local client and market teams through training, coaching creating best practices, or custom analyses using our proprietary research tools and 3rd party data/insights platforms (GWI, TGI, Euromonitor, social listening, Touchpoints studies, Brand Tracking, Epsilon etc.,)
• Hands on in product development, overseeing the roadmap, providing feedback and project managing the rollout of a new global operating system for media and it’s adoption on global clients and agency teams

• 3+ years of commercial experience as a Data/insights expert in analysis and insights ideally familiar with global data, insights or tech platforms.
• Expert knowledge in multiple platform, data and analytics software packages such as: GWI, TGI, Euromonitor, Microsoft Excel, Power Point and familiarity with addressable media data from platforms e.g. Facebook, Google, Epsilon, Retargetly

Success Criteria

With a rare combination of strong analytical thinking, stakeholder management and product development & deployment, the role is both strategic and tactical empowering Publicis teams to use data to support strategy, planning and activation for brands in media, content and commerce.

They will be part of a senior team and need to be comfortable in working in a fast-paced environment. gathering requirements from the business and translating that into data and technical requirements.

The successful candidate will have experience in bringing clients and agency teams to ‘what’s next’ in connecting media, content and commerce through data and insights. They will be comfortable briefing ideating and delivering projects, working with strategists and client leaders to identify growth opportunities and draw stories out of data.

Finally a passion for online advertising and emerging trends in the digital landscape will be vital for success in the role.

COMPANY VALUES

TRUST

Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave. We treat our people and our clients with respect, transparency and honesty.

TALENT

This is first and foremost a people business. We are committed to ensuring Publicis Groupe a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client’s business.

TRANSFORMATION

True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.

Publicis Groupe is committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from individuals, regardless of their background.
If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.